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Different Think
Apple is finally ready to admit the Apple Watch is all wrong
Eight years on from the device's debut, the way we control our Apple Watches is about to change. And not a moment too soon.
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Why Apple shouldn't make another iPhone SE
There was a window when Apple's budget phone made sense, but it closed a while ago.
Different Think
The best way to save the Mac Pro? Keep Intel inside
Help us, Xeon, you're our only hope.
Different Think
Apple has a big problem, and its name is Siri
Siri is the cloth-eared and wildly overconfident elephant in the living room.
Different Think
The thrill of Apple silicon is already gone
The Mac's long-drawn-out switch from Intel has become more formulaic than fantastic.
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Third-party app stores on the iPhone won't change a thing
The user experience is likely to be calculatedly bad, and Apple will warn against using the stores at every opportunity.
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We don't need gift cards, we need actual price cuts
Amid economic gloom and spiraling costs of living, Apple could stand to slash some prices.
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Like the iPhone 14, the Google Pixel 7 is unfinished
Phone makers have become masters at both delivering and holding back features so the perfect phone is always a year away.
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A folding iPhone feels further away than ever
The fourth Galaxy Fold shows Samsung is running out of problems to fix, while Apple hasn't even got started.
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When it comes to the App Store, Apple can't win for losing
After rightly relaxing rules governing in-app payments, Apple is now accused of scaring customers. It's absurd.
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Why Apple's native apps need to break free from iOS
Updating one app shouldn't require me to update iOS as a whole, and exclude me if I'm running an older iPhone.
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Apple, please stop killing the things we hate
iOS 16 spells the end for numerous tech annoyances. What are we supposed to complain about on Twitter now?
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WWDC was great, except for the stuff we didn't get
From the AR headset to a new Mac Pro, there were lots of rumors that didn't show up.
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The most exciting WWDC preview could steer Apple in a whole new direction
The next generation of CarPlay could transform the in-vehicle experience, but there will be twists and turns.
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WWDC should be Apple's biggest Mac event of the year (but it probably won't be)
Will the new MacBook Air underwhelm and the Mac Pro go AWOL?
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Of course the iPhone 14 will be a letdown
The enormous stakes and Apple's innate conservatism mean the latest iPhone is unlikely to dazzle.
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Apple has all the ingredients for effective remote work. Why doesn't it use them?
It makes little sense for Apple, of all companies, to run such a draconian back-to-the-office policy.
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Apple may destroy a rich legacy of mobile games
The company should be preserving the App Store's treasures, not purging 'outdated' apps.
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How Apple’s iPhone subscription service could be the ultimate lock-in trap
Apple is rumored to be launching a new hardware subscription service, but how will it work?
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