Apple has the best TV streaming box. It’s faster and more responsive, it supports Dolby Vision and Dolby Atmos, it runs all the streaming apps and has full access to purchasing TV and movies from Apple’s store, and of course it works seamlessly with your iPhone and Apple cloud services. With the latest Apple TV 4K hardware, the problematic remote has even been overhauled and is actually quite good now!
Its only problem is that it costs twice as much as all its competitors. That’s why it’s always a good idea to keep an eye out for sales and special offers. Amazon Prime Day could be a good time to get an Apple TV 4K at a much more reasonable price.
One word of caution: We don’t recommend the Apple TV HD at any price, even if you don’t have a 4K TV yet. It’s old hardware (an A8 circa 2014!), HDMI 1.4, no support for HDR of any kind, no support for Dolby Atmos…it’s just very old tech that Apple shouldn’t really sell at all anymore.
Prime Day: Best Apple TV deals
The Apple TV is rarely seen on Amazon so we don’t expect much in the way of Prime Day deals.
Amazon U.S:
- Apple TV 4K, 2nd gen, 32GB: $128 ($51 off)
- Apple TV 4K, 64GB (Out of stock)
- Apple TV HD, 32GB (Out of stock)
Amazon U.K. doesn’t have any Apple TV in stock:
- Apple TV 4K, 32GB (Not available)
- Apple TV 4K, 64GB (Not available)
- Apple TV HD, 32GB (Not available)
Not seeing a good discount on Amazon? Try these other resellers:
We also recommend you also look at alternatives to the Apple TV. Expect to see some huge discounts on Amazon’s own Fire TV Stick 4K Max in the U.S. and in the U.K.: Fire TV Stick 4K Max.
Prime Day: How can I get the best Apple TV deals?
Prime Day will be held across several countries, including Austria, Canada, China, France, Germany, Italy, Luxembourg, the Netherlands, Poland, Portugal, Spain, Sweden, Turkey, the U.K., and the U.S.
Amazon Prime Day is only open to Prime members, so you’ll need to sign in with an active membership to purchase one of the deals. Prime memberships cost $139 / £95 / AUD$59 annually, or $14.99 / £8.99 / AUD$6.99 on a monthly basis. New users can sign up for a 30-day free trial that can be canceled at any time during the trial window.
Author: Jason Cross, Senior Editor
I have written about technology for my entire professional life - over 25 years. I enjoy learning about how complicated technology works and explaining it in a way anyone can understand.